Making Gamers Heroes


  • To be the face of Southeast Asia esports.
  • To bring our players to the world stage.
  • To unite all esports fans across regions.
  • To professionalise the esports ecosystem.
  • To enable brands to reach out to the next generation.


We lead, manage, mentor and coach all daily roles and responsibilities from understanding and practicing our values, a prerequisite for every player and staff to fully function under our team.

  • Start small
    Big results come from accomplishing small things. Every step takes us closer to our goal of world champion.
  • Integrity
    Being whole and complete in our communication and personal life between our players, staff and fans creates the best foundation for performance.
  • Ownership
    Our team is not just owned by our shareholders, but by our players, fans and community.
  • Re-learning
    We are enthusiastic about the life-long journey of learning and discovering new things.
  • Be better
    We always raise the bar and nurture our people to be the best they can be. See who they can become, not who they are today.


In esports, our players must know how to correctly manage and respond to pressure to succeed, applicable to a student’s daily learning to assist with the stress and pressure that come with exams and striving to achieve desired grades or paper qualifications.

We have identified 4 core esports competencies that every child needs to survive in the coming world of society and work.

  • Creativity
  • Communication
  • Collaboration
  • Critical Thinking

In addition, mental skill, concentration, dedication and dexterity are all essential attributes similar to traditional sports. Through constant learning and development, esports offers the chance to recapture the true spirit of competition without the physical and gender gap imposed by the traditional sports of past.


We’re in the fast-growing space of electronic sports (esports) of Southeast Asia, and we will aspire to a fair and professional esports environment for future generations.

Based in Singapore and Vietnam, we have the ambition and resources to continue growing and taking shape in the SEA region, with a firm belief that esports will become a mainstream fixture in consumer entertainment markets across the globe.


Through vigilant research and collaborations, we improve the experiential reach for our partnered brands, with tailored social media campaign, content creations and brand activation based on the guiding principles below:

  • Design and execute esports program in a customized and collaborative approach.
  • Recognize and reward brand partner’s consumer segments through deep insights and analytics into esport consumers today.
  • Create meaningful esports content that resonates with the partner’s brand and products.
  • Cross-collaboration and developing long-term goals with partnered brands to encourage fan loyalty and drive content virility.

Team Flash has a positive gaming spirit.

We’re a diverse group of down-to-earth, straightforward and fun people with a passion for esports.

The 4 commitment pillars

  1. “To create a better esports experience for players, fans and brands”
  2. “To develop and manage a wide group of talented esports athletes, merchandise and training facilities at the highest standards and legitimate manner, in a sustainable and well-being approach”
  3. To lead, manage, mentor and coach all daily work and activity from understanding of and familiarity with our values
  4. To strengthen Creativity, Communication, Collaboration and Critical Thinking skills through esports learning and development.

Our fans are the biggest reason for our existence. Hence, whatever we do and say to our fans must resonate and win interactions from gamers, fans and audiences across all communities.

We do this by facilitating and growing the conversations that fans are having and delivering rich content that catalyst these conversations in a positive manner.